VIOOH, the leading premium global digital out of home (DOOH) supply side platform, announced it has placed second in the MarTech 50 ranking for 2024, a leap of 12 places since 2023 when it ranked fourteenth.
BusinessCloud’s MarTech 50 is an annual ranking of UK companies creating original technology for marketing and advertising. It celebrates the UK’s most innovative start-ups, scale-ups and established firms creating technology in the marketing and advertising industry.
Following the creation of a 102-strong shortlist, the final ranking was decided by a combination of selections from an expert judging panel and a public vote among readers of BusinessCloud.
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The judging panel was comprised of:
- Christopher Martin, Event Director, Marketing Technology Expo
- Robin Langford, Editor, Performance Marketing World
- Davina Lines, MD, eCommerce Club and Mixing Digital
- Jonathan Symcox, Editor, BusinessCloud.
SOURCE: Viooh