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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Integral Ad Science, Mediaocean, Medallia and CallTower!
Cordial launches Cordial Edge—Multimodal AI boosts marketing-driven purchases by over 35% for enterprise retail brands
Storyteq Named a Leader in the 2025 Gartner® Magic Quadrant™ for Digital Asset Management
Analytic Partners Strengthens Market Position and Enhances Customer Solutions with Analyx Acquisition
Respond.io Unveils AI-Powered Solution for TikTok Messaging Ads, Aiming to Bridge $4.1 Trillion SME Financing Gap
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
Sinch Reveals Elastic SIP Trunking for Scalable Business Communication
Microsoft Introduces AI Agents
Zuora Makes a Definitive Agreement to be Taken Over by Silver Lake and GIC For USD 1.7 Billion
HockeyStack Seamlessly Integrates with LinkedIn to Transform Ad Influence Measurement for B2B Marketers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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Analytics
Viant Enables Google Cloud’s BigQuery Data Clean Rooms Connection
IAS EXPANDS GLOBAL MEASUREMENT OF AMAZON PROPERTIES
Toluna Unveils Breakthrough AI-Powered Open-End Analysis that Goes Beyond Words into Meaning
DataGPT’s New Google Analytics Connector Removes Barrier to Entry for Answers to Complex Data Questions
TapClicks Announces New MarTech Solutions Marketplace
Dynata Appoints new Senior Vice President, Sales & Customer Experience in the UK
Sigma Announces Marcello Gallo as Chief Revenue Officer, Sean Hughes as SVP of Sales for the Americas, and Appoints Chad Peets to the Board of Directors
Launch of DeepSights™ API allows B2C brands to inject market insights directly into business systems
SOCi Changes The Game With Genius Search: New Innovation That Does The Work Of 1,000 Local Marketers
CallTrackingMetrics Announces Official Partnership with SearchKings
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