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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Sprout Social, Oracle, iQor, Perion and more!
Nielsen Unveils Ad Intel CTV in Australia
Sprout Social Unveils Expansive Suite of Integrations for Social Intelligence
Operative Expands Oracle Partnership to Bring AOS to Oracle Cloud
Treasure Data Introduces “No Compute” Pricing, Delivering Predictable Economics with Hybrid CDP Architecture
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Featured Articles
What Is Lean Marketing? A Beginner’s Guide to Smarter, Faster Campaigns
MozCon London 2025: A One-Day Powerhouse Bringing SEO Innovation to the UK
B2B Personalization Strategies Every Tech CMO Should Master
Cross-Functional Marketing: Turning Internal Alignment into External Growth
From Gender Bias to Boardroom Presence: The Reality of Female CMOs Breaking Stereotypes
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Quick Bytes
Nexxen Expands Partnership with VIDAA to Grow North American CTV Footprint
Pega Unveils Self-Service Tools with Blueprint and Predictable AI
Sovrn Launches Sovrn Platform to Help Creators Earn from Day One
Reddit Unveils Automated Bidding to Optimize Campaign Efficiency
Intuit Launches App Partner Program to Enhance Developer Growth
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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New DISQO Insights: CX more effective than influencers in driving social media shopping.
iGrafx Named a Customers’ Choice in 2023 Gartner Peer Insights Voice of the Customer for Enterprise Business Process Analysis Tools.
Banzai Launches Data-Driven Research Hub to Democratize Marketing Insights.
TapClicks First to Introduce AI-Powered Insights and Reporting Capability with ChatGPT Integration.
Clarifai Hires Nicholas Speece to Lead Sales Engineering.
Acceldata Wins InfoWorld’s 2023 Technology of the Year Award.
Power Digital Acquires CRO Agency Endrock Growth and Analytics.
Precisely Achieves AWS Data and Analytics Competency Status.
Keap’s Remarkable Performance Acknowledged in 264 Winter G2 2023 Reports.
ACTIONIQ REVEALS SIX MARKETING, DATA AND TECHNOLOGY TRENDS THAT WILL SHAPE THE INDUSTRY IN 2024.
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