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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Sprout Social, Oracle, iQor, Perion and more!
Nielsen Unveils Ad Intel CTV in Australia
Sprout Social Unveils Expansive Suite of Integrations for Social Intelligence
Operative Expands Oracle Partnership to Bring AOS to Oracle Cloud
Treasure Data Introduces “No Compute” Pricing, Delivering Predictable Economics with Hybrid CDP Architecture
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Featured Articles
What Is Lean Marketing? A Beginner’s Guide to Smarter, Faster Campaigns
MozCon London 2025: A One-Day Powerhouse Bringing SEO Innovation to the UK
B2B Personalization Strategies Every Tech CMO Should Master
Cross-Functional Marketing: Turning Internal Alignment into External Growth
From Gender Bias to Boardroom Presence: The Reality of Female CMOs Breaking Stereotypes
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Quick Bytes
Nexxen Expands Partnership with VIDAA to Grow North American CTV Footprint
Pega Unveils Self-Service Tools with Blueprint and Predictable AI
Sovrn Launches Sovrn Platform to Help Creators Earn from Day One
Reddit Unveils Automated Bidding to Optimize Campaign Efficiency
Intuit Launches App Partner Program to Enhance Developer Growth
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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6sense Ranked Number 147 Fastest-Growing Company In North America On The 2023 Deloitte Technology Fast 500™
Integrate Appoints Tony Uphoff As President Of Pipeline360
Zen Media Appoints Neil Solomon As New President
Anteriad Named a Drum Award Finalist for B2B: Brand/In-House Team of the Year
6sense Recognized As A Leader In 2023 Gartner Magic Quadrant For Account-Based Marketing Platforms For The Third Consecutive Year
HubSpot To Acquire B2B Intelligence Leader, Clearbit
ImageX Named By Inc. As An International Power Partner For 2023
Clutch Named A Power Partner By Inc. Magazine
Coveo Revolutionizes Product And Knowledge Discovery With Generative Answering For B2C And B2B Commerce Enterprises
Integrate Ushers In New Era Of B2B Data Privacy Protection With Data Guardian
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