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Material Launches Agile Insights Product, Material Spotlight, Offering Fast, Powerful Decision Guidance
GMS Launches Generative Response Ads, Pioneers Real-Time Conversations Within Ads with PH firm AdSpark
Appier unveils Generative AI integration across entire product suite to boost advertising, personalization, and data solutions
Claravine and Slalom Partner to Address Marketing Taxonomy & Metadata Challenges
Uniphore and Konecta Join Forces to Advance AI in Customer Experience and Digital Transformation
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
Sinch Reveals Elastic SIP Trunking for Scalable Business Communication
Microsoft Introduces AI Agents
Zuora Makes a Definitive Agreement to be Taken Over by Silver Lake and GIC For USD 1.7 Billion
HockeyStack Seamlessly Integrates with LinkedIn to Transform Ad Influence Measurement for B2B Marketers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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HubSpot and Amplitude Join Forces to Bolster Product-led Growth
Anteriad Named in the 2024 Gartner® Market Guide for GTM Data Applications
Demandbase Announces New Integration with Gong for More Targeted and Impactful Customer Engagement
Demandbase Recognized on G2’s Best Marketing & Advertising Products 2024 List and Named #1 in 11 G2 Spring Reports
Openprise Secures $25 Million in Series B Funding
Totango and Catalyst Merge, Providing Customer Success and GTM Teams With a Cutting-Edge, Unified Product To Power Customer-Led Growth
Opsera Strengthens Enterprise GTM Executive Leadership Appointing Industry Veterans Gregg Holzrichter and Robert Amaral as CMO and CRO to Accelerate Efficient Growth
WorkRamp Announces WorkRamp Content Management System (CMS) to Reimagine Revenue Enablement as a Unified Content and Learning Experience
Folloze Announces GeneratorAI to Unlock the Personalized Buyer Experience at Scale for Marketers.
Ambition Elevates Sales Coaching Excellence With New Coaching Automation and Performance Graph.
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