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  • Home
  • News
    CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Adobe, ResultsCX, Amagi, Vidmob and more!
    CMOFirst’s Weekly Roundup: Discover the Most Recent News From Kustomer, Anoki, Perion, Inuvo, Amazon DSP, Index Exchange and more!
    Cision Acquires Trajaan, Expanding AI and Search Intelligence Across Its Platforms
    Cision Acquires Trajaan, Expanding AI and Search Intelligence Across Its Platforms
    WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement
    WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement
    Stic Secures $10M Bridge Funding, Reaches $200M Valuation, and Accelerates the Future of Out-of-Home Advertising
    Stic Secures $10M Bridge Funding, Reaches $200M Valuation, and Accelerates the Future of Out-of-Home Advertising
    Kustomer launches “Data Explorer” - CX leaders can now talk directly to their data
    Kustomer launches “Data Explorer” – CX leaders can now talk directly to their data
    Previous Next
  • Featured Articles
    How to Choose the Right Customer Journey Mapping Tool for Seamless End-to-End CX in 2026?
    How to Choose the Right Customer Journey Mapping Tool for Seamless End-to-End CX in 2026?
    Top 5 marketing technology trends to watch in 2026
    Top 5 Marketing Technology Trends to Watch in 2026
    How Digital Experience Management Software Is Redefining Customer Experience in 2026
    How Digital Experience Management Software Is Redefining Customer Experience in 2026
    Omnichannel Customer Engagement Strategy: How Leading Brands Deliver Seamless, Personalized Experiences Worldwide
    Omnichannel Customer Engagement Strategy: How Leading Brands Deliver Seamless, Personalized Experiences Worldwide
    MarketingProfs B2B Forum 2025: The Premier Event Redefining the Future of B2B Marketing Excellence
    MarketingProfs B2B Forum 2025: The Premier Event Redefining the Future of B2B Marketing Excellence
    Previous Next
  • Quick Bytes
    WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement
    WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement
    Adform & RTL AdAlliance Team Up to Bring Transparency and Precision to Addressable TV Buying
    Adform & RTL AdAlliance Team Up to Bring Transparency and Precision to Addressable TV Buying
    Cresta Launches Agent Operations Center to Manage the Human-AI Hybrid Workforce
    Cresta Launches Agent Operations Center to Manage the Human-AI Hybrid Workforce
    Cadent & Google Cloud Collaboration Powers Smarter, Faster Ad Campaigns
    Cadent & Google Cloud Collaboration Powers Smarter, Faster Ad Campaigns
    Gradial Secures Series B Funding to Accelerate Enterprise AI Expansion
    Gradial Secures Series B Funding to Accelerate Enterprise AI Expansion
    Previous Next
  • Featured Interviews
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Paving-the-Way-for-The-New-Wave-of-CMOs
    Paving the Way for The New Wave of CMOs
    Metaverse-Creating-Opportunities-for-B2B-Marketing
    Metaverse Creating Opportunities for B2B Marketing
    The-Urgency-to-Utilize-Digital-Experience-Platform-in-2022
    The Urgency to Utilize Digital Experience Platform in 2022
    Customer Experience
    Elevating Customer Experience with Digital Experience Platforms
    Previous Next
  • Contact Us
Top Read
Customer Experience

Elevating Customer Experience with Digital Experience Platforms

9 Min Read
Paving-the-Way-for-The-New-Wave-of-CMOs

Paving the Way for The New Wave of CMOs

9 Min Read
Three-Key-Pitfalls-of-Omnichannel-that-B2B-Marketers-Must-Address-in

Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022

5 Min Read
Metaverse-Creating-Opportunities-for-B2B-Marketing

Metaverse Creating Opportunities for B2B Marketing

9 Min Read
cmofirst cmofirst
  • Home
  • News
    CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Adobe, ResultsCX, Amagi, Vidmob and more!
    CMOFirst’s Weekly Roundup: Discover the Most Recent News From Kustomer, Anoki, Perion, Inuvo, Amazon DSP, Index Exchange and more!
    Cision Acquires Trajaan, Expanding AI and Search Intelligence Across Its Platforms
    Cision Acquires Trajaan, Expanding AI and Search Intelligence Across Its Platforms
    WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement
    WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement
    Stic Secures $10M Bridge Funding, Reaches $200M Valuation, and Accelerates the Future of Out-of-Home Advertising
    Stic Secures $10M Bridge Funding, Reaches $200M Valuation, and Accelerates the Future of Out-of-Home Advertising
    Kustomer launches “Data Explorer” - CX leaders can now talk directly to their data
    Kustomer launches “Data Explorer” – CX leaders can now talk directly to their data
    Previous Next
  • Featured Articles
    How to Choose the Right Customer Journey Mapping Tool for Seamless End-to-End CX in 2026?
    How to Choose the Right Customer Journey Mapping Tool for Seamless End-to-End CX in 2026?
    Top 5 marketing technology trends to watch in 2026
    Top 5 Marketing Technology Trends to Watch in 2026
    How Digital Experience Management Software Is Redefining Customer Experience in 2026
    How Digital Experience Management Software Is Redefining Customer Experience in 2026
    Omnichannel Customer Engagement Strategy: How Leading Brands Deliver Seamless, Personalized Experiences Worldwide
    Omnichannel Customer Engagement Strategy: How Leading Brands Deliver Seamless, Personalized Experiences Worldwide
    MarketingProfs B2B Forum 2025: The Premier Event Redefining the Future of B2B Marketing Excellence
    MarketingProfs B2B Forum 2025: The Premier Event Redefining the Future of B2B Marketing Excellence
    Previous Next
  • Quick Bytes
    WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement
    WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement
    Adform & RTL AdAlliance Team Up to Bring Transparency and Precision to Addressable TV Buying
    Adform & RTL AdAlliance Team Up to Bring Transparency and Precision to Addressable TV Buying
    Cresta Launches Agent Operations Center to Manage the Human-AI Hybrid Workforce
    Cresta Launches Agent Operations Center to Manage the Human-AI Hybrid Workforce
    Cadent & Google Cloud Collaboration Powers Smarter, Faster Ad Campaigns
    Cadent & Google Cloud Collaboration Powers Smarter, Faster Ad Campaigns
    Gradial Secures Series B Funding to Accelerate Enterprise AI Expansion
    Gradial Secures Series B Funding to Accelerate Enterprise AI Expansion
    Previous Next
  • Featured Interviews
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
    Paving-the-Way-for-The-New-Wave-of-CMOs
    Paving the Way for The New Wave of CMOs
    Metaverse-Creating-Opportunities-for-B2B-Marketing
    Metaverse Creating Opportunities for B2B Marketing
    The-Urgency-to-Utilize-Digital-Experience-Platform-in-2022
    The Urgency to Utilize Digital Experience Platform in 2022
    Customer Experience
    Elevating Customer Experience with Digital Experience Platforms
    Previous Next
  • Contact Us
Top Read
Customer Experience

Elevating Customer Experience with Digital Experience Platforms

9 Min Read
Paving-the-Way-for-The-New-Wave-of-CMOs

Paving the Way for The New Wave of CMOs

9 Min Read
Three-Key-Pitfalls-of-Omnichannel-that-B2B-Marketers-Must-Address-in

Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022

5 Min Read
Metaverse-Creating-Opportunities-for-B2B-Marketing

Metaverse Creating Opportunities for B2B Marketing

9 Min Read
cmofirst > Blog > IDC MarketScape

Tag: IDC MarketScape

Meltwater Named Leader in IDC MarketScape for Influencer Marketing
MarketingNews

Meltwater Named Leader in IDC MarketScape for Influencer Marketing

Posted by CMOFirst Bureau CMOFirst Bureau 3 Min Read
Genesys Recognized as a Leader in the 2025 IDC MarketScape for Worldwide General-Purpose Conversational AI
MarketingNews

Genesys Recognized as a Leader in the 2025 IDC MarketScape for Worldwide General-Purpose Conversational AI

Posted by CMOFirst Bureau CMOFirst Bureau 4 Min Read
Klaviyo Recognized in IDC MarketScape for AI-Enabled Marketing Platforms
MarketingNews

Klaviyo Recognized in IDC MarketScape for AI-Enabled Marketing Platforms

Posted by CMOFirst Bureau CMOFirst Bureau 4 Min Read
ActiveCampaign Named a Leader in IDC MarketScape, AI-Enabled Marketing Platforms for Small Businesses
MarketingNews

ActiveCampaign Named a Leader in IDC MarketScape, AI-Enabled Marketing Platforms for Small Businesses

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Redpoint Global Named a Leader in IDC MarketScape: Worldwide Retail Customer Data Platform Software Providers 2025 Vendor Assessment
MarketingNews

Redpoint Global Named a Leader in IDC MarketScape: Worldwide Retail Customer Data Platform Software Providers 2025 Vendor Assessment

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Amperity Named a Leader in 2025 IDC MarketScape for Retail Customer Data Platforms
MarketingNews

Amperity Named a Leader in 2025 IDC MarketScape for Retail Customer Data Platforms

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Kaltura Named a Leader in IDC MarketScape, AI-Enabled Enterprise Video Platform 2025 Vendor Assessment
MarketingNews

Kaltura Named a Leader in IDC MarketScape, AI-Enabled Enterprise Video Platform 2025 Vendor Assessment

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
LiveRamp Named a Leader in 2025 IDC MarketScape, Worldwide Data Clean Room Technology for Advertising and Marketing Use Cases
MarketingNews

LiveRamp Named a Leader in 2025 IDC MarketScape, Worldwide Data Clean Room Technology for Advertising and Marketing Use Cases

Posted by CMOFirst Bureau CMOFirst Bureau 2 Min Read
Salesforce
MarketingNews

Salesforce Named a Leader in Latest IDC MarketScape Customer Data Platforms Evaluations

Posted by CMOFirst Bureau CMOFirst Bureau 6 Min Read
Genesys
MarketingNews

Genesys Named Leader in 2024 IDC MarketScape for Conversational Intelligence

Posted by CMOFirst Bureau CMOFirst Bureau 4 Min Read
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Latest Posts

CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Adobe, ResultsCX, Amagi, Vidmob and more!

CMOFirst’s Weekly Roundup: Discover the Most Recent News From Kustomer, Anoki, Perion, Inuvo, Amazon DSP, Index Exchange and more!

3 Min Read
Cision Acquires Trajaan, Expanding AI and Search Intelligence Across Its Platforms

Cision Acquires Trajaan, Expanding AI and Search Intelligence Across Its Platforms

8 Min Read
WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement

WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement

2 Min Read
Stic Secures $10M Bridge Funding, Reaches $200M Valuation, and Accelerates the Future of Out-of-Home Advertising

Stic Secures $10M Bridge Funding, Reaches $200M Valuation, and Accelerates the Future of Out-of-Home Advertising

4 Min Read

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Latest Posts

CMOFirst’s Weekly Roundup: Discover the Most Recent News From Kustomer, Anoki, Perion, Inuvo, Amazon DSP, Index Exchange and more!

Cision Acquires Trajaan, Expanding AI and Search Intelligence Across Its Platforms

WunderKIND and Yahoo DSP Expand Programmatic CTV to Drive High-Intent Engagement

Stic Secures $10M Bridge Funding, Reaches $200M Valuation, and Accelerates the Future of Out-of-Home Advertising

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