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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Sprout Social, Oracle, iQor, Perion and more!
Nielsen Unveils Ad Intel CTV in Australia
Sprout Social Unveils Expansive Suite of Integrations for Social Intelligence
Operative Expands Oracle Partnership to Bring AOS to Oracle Cloud
Treasure Data Introduces “No Compute” Pricing, Delivering Predictable Economics with Hybrid CDP Architecture
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Featured Articles
What Is Lean Marketing? A Beginner’s Guide to Smarter, Faster Campaigns
MozCon London 2025: A One-Day Powerhouse Bringing SEO Innovation to the UK
B2B Personalization Strategies Every Tech CMO Should Master
Cross-Functional Marketing: Turning Internal Alignment into External Growth
From Gender Bias to Boardroom Presence: The Reality of Female CMOs Breaking Stereotypes
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Quick Bytes
Nexxen Expands Partnership with VIDAA to Grow North American CTV Footprint
Pega Unveils Self-Service Tools with Blueprint and Predictable AI
Sovrn Launches Sovrn Platform to Help Creators Earn from Day One
Reddit Unveils Automated Bidding to Optimize Campaign Efficiency
Intuit Launches App Partner Program to Enhance Developer Growth
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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Vivun Launches VivunOne, the First AI-Powered Platform for PreSales
Genius Monkey and StatSocial Form Data Partnership for Audience Insights Reporting Expansion Built from Social Platform Data Sets
SeatGeek Taps Seattle-based LT Partners to Jointly Scale Partner Marketing via New Platform
Yahoo Properties Worldwide are Now Available through Taboola; Advertisers Now Have Unrivaled Reach Through One Platform
Truepic and Hugging Face Partner to Highlight the Latest Innovations in Transparency to AI-Generated Content
SugarCRM Unveils Generative AI for Midmarket CRM, Supercharging Sales, Marketing and Customer Service
Talkdesk to Showcase How Companies Can Supercharge Contact Center Efficiency with Generative AI at Gartner Symposium
ChurnZero partners with Absorb LMS and Higher Logic Vanilla to unify digital customer success, customer education, and community management
AlphaSense Announces AlphaSense Assistant, New GenAI-Powered Chat Experience
Stagwell’s (STGW) Constellation Introduces Jemini, Business Transformation Consultancy, to Tackle Rising Complexity in Marketing Operations
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