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Pathlabs Names JC Clarke VP of Agency Growth
Genesys Named Leader in 2024 IDC MarketScape for Conversational Intelligence
Skyrise & Cedara Partner to Reduce Environmental Impact of Ads
Highwire Appoints Mike Steavenson EVP
Databook Named Cool Vendor in 2024 Gartner AI-Led Sales Report
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Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
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Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Sinch Reveals Elastic SIP Trunking for Scalable Business Communication
Microsoft Introduces AI Agents
Zuora Makes a Definitive Agreement to be Taken Over by Silver Lake and GIC For USD 1.7 Billion
HockeyStack Seamlessly Integrates with LinkedIn to Transform Ad Influence Measurement for B2B Marketers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
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Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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Nielsen
Nielsen’s Ad Intel to provide Custom Advanced Advertising Imagery Analysis for Clients
Nielsen Names Akhil Parekh Chief Solutions Officer of Digital Product
Jared Grusd Joins Nielsen as Chief Executive Officer of Gracenote
Nielsen launches deduplicated YouTube CTV campaign measurement in the UK
Nielsen selects Liveramp to connect advanced audiences for big data and cross-platform measurement and palnning in Nielsen ecosystem
LYFT TAPS NIELSEN TO DRIVE ADVERTISING INSIGHTS
Anil Goel Named Chief Engineering Officer of Nielsen
Nielsen expands YouTube Connected TV ads measurement in 11 countries
NIELSEN EXPANDS NATIONAL OUT-OF-HOME PANEL, BRINGING COVERAGE TO 100% OF U.S. TV HOUSEHOLDS
NIELSEN AND NEXSTAR ANNOUNCE COMPREHENSIVE AGREEMENT FOR LOCAL & NATIONAL TV MEASUREMENT SERVICES
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