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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Genesys, Kaltura, Box, Comcast, PubMatic, IPG Health and more!
Box Launches Box Shield Pro for Next-Gen AI Content Protection
xpln.ai and Comcast Advertising Launch ‘Focus’ Media Package
PubMatic Partners with Tubi to Reach Streaming Audiences
Amazon Ads and Netflix Partner to Offer Programmatic Buying on Netflix’s Ads Plan
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Featured Articles
Marketing in the Age of Attention Scarcity: How to Win Micro-Moments
What is Ad Saturation? Causes, Effects, and How Brands Can Overcome It
INBOUND 2025: Where Marketing, Innovation, and AI Converge
Zero-Trust Marketing Explained: How to Balance Data, Privacy, and Personalization
Beyond Chatbots: The Rise of AI Agents in Customer Engagement Platforms
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Quick Bytes
Contentstack Launches Agent OS to Power Adaptive Experiences in “Context Economy”
CallTrackingMetrics Launches VoiceAI for Contact Centers Operations
MarkApp launches Pantheon with AI Agents for Contextual Advertising
Sendbird Elevates Voice AI Performance and Orchestration
Domo Unveils Cloud Integration Upgrades for Snowflake
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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SaaS
SJC Media Names Optable as Data Management & Collaboration Partner for Privacy-First Advertising
Calero Appoints Matt Ferry to Drive SaaS Management Sales
CONEXIOM REVOLUTIONIZES SALES ORDER AUTOMATION WITH RELEASE OF NEXT-GEN AI PLATFORM
UserTesting Advances Experience Research with General Availability of its AI Insight Summary, Enabling Users to Quickly Analyze and Summarize Findings at a Click of a Button
Freshworks Announces Strategic Collaboration Agreement with AWS to Increase the Reach of its AI-boosted Software-as-a-Service.
Amagi and Applicaster Partner to Drive D2C App-based FAST Channel Distribution and Monetization.
Analytic Edge launches SaaS marketing analytics platform Analytic Edge Qube.
8×8 Announces New Technology Partner Ecosystem Tier to Empower Technology Partners to Solve Compelling Business Use Cases.
Bitly Launches Customizable Analytics Dashboard Empowering Businesses to Effortlessly Track and Enhance Online and Offline Performance.
Acquia Completes Acquisition of Monsido.
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