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News
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Salesforce, Semrush, Qualtrics, Zeta, Attentive, Roku and more!
Salesforce Announced Acquisition of Apromore
Attentive Launches Enhanced Features for Customer Engagement
Zeta Global Unveils Athena, an AI Superintelligent Agent
Quad makes audience creation easier, faster and more precise with natural language AI prompts powered by Snowflake
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Featured Articles
The Dawn of Autonomous AI in Martech: Redefining How Decisions Are Made
B2B Marketing Leaders Forum ASIA 2025: Redefining Leadership, Growth, and the Future of B2B Marketing
Digital Experience Analytics Explained: How Marketers Can Optimize Customer Journeys
Machine Learning for Marketing Attribution: Understanding What Really Moves the Needle
Customer Data Integration explained: Building Stronger Customer Relationships Through Connected Data
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Quick Bytes
Dovetail Launches AI Customer Intelligence Platform
Zen Media Launches AI-Powered Prompt Discovery Index™
Vibe.co Secures $50M Series B to Accelerate AI-Driven, Hyper-Targeted Advertising on Connected TV
Optime Unveils Video2Market® (V2M), Revolutionizing Partner Marketing with AI-Driven Interactive Videos
DeepL Launches Marketplace for Ready-Made API Solutions
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Featured Interviews
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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YouTube
Pixability Launches pixie, the First Agentic Curation & Optimization Solution for YouTube
Agentio Expands YouTube Partnership to Scale Shorts Branded Content Advertising
AnyMind Group Unlocks Enhanced Advertising Opportunities with YouTube Reserved Ads Program
AnyMind Group looks to unlock more advertising potential through AnyMind YouTube Reserved Ads program
Wix Teams Up with YouTube to Expand Social Shopping Experience
AnyMind Group launches service to help publishers open up YouTube-based revenue streams
Nielsen launches deduplicated YouTube CTV campaign measurement in Thailand
Feedonomics partners with YouTube to support its Shopping affiliate program
CORRECTION – Pixability Announces the Launch of GenAI Contextual Segments (GCS) for YouTube to Drive Better Targeting and Outcomes for Advertisers
IAS expands its AI-driven total media quality product on Youtube to include brand safety and suitability measurement for misinformation
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