Agile & Co, a full-service marketing agency specializing in local service businesses, announced the launch of Core, a proprietary AI-powered marketing platform. Built on an 80% AI, 20% human strategy model, Core is designed to help contractors, clinics, auto shops, med spas and other local service businesses generate more booked jobs without their marketing strategy starting from scratch every month
Core connects directly to a business’s operational data, including services, pricing, and past campaign performance, and applies that context across advertising, SEO, and website work. According to Agile & Co, this removes the need for clients to repeatedly re-explain their business to a rotating cast of marketers, since Core retains that context across every campaign.
Each new campaign also feeds Core’s models directly. The system analyzes lead and conversion data and adjusts strategy automatically, a design intended to help marketing performance compound over time rather than reset with every new push.
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“We built Core because we were tired of watching service businesses get sold black-box AI tools that don’t know their market. Core learns your business, your customers, and what actually converts, so every dollar you spend gets smarter over time instead of starting from zero,” said Chans, Founder and CEO of Agile & Co.
Despite the AI foundation, Agile & Co said human strategists review every campaign and write final copy before anything goes live. The company built Core using MCP architecture, RAG retrieval, and vector databases rather than off-the-shelf AI tools, and applies it across SEO, Google Ads, Meta Ads, and website design. Agile & Co also offers transparent, attribution-based reporting, tracking leads to their source and optimizing toward booked jobs rather than clicks, and operates without long-term client contracts.
SOURCE: PRNewswire