Clinch, the AI platform for omnichannel content, has launched a new tool. This predictive creative scoring suite is part of the Flight Control platform. It helps advertisers evaluate and improve creative effectiveness before campaigns start. The new Predict IQ Scores™ use AI to predict how creative assets grab attention and boost sales. The first product is the Predict IQ Attention Score™, powered by Adverteyes. It gives insights focused on performance and offers custom diagnostics. These help refine creative work across channels, audiences, and formats. By validating creative efficacy pre-launch, re-scoring assets as strategies evolve, and aligning recommendations to specific campaign goals, the solution supports faster optimization and greater agility.
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“Advertisers today need insight around what will actually capture attention, long before a campaign goes live,” said Oz Etzioni, CEO of Clinch. “By assessing your Predict IQ Score™ in Flight Control, teams can get an immediate read on how their assets are likely to perform, along with guidance on how to improve them. It’s a smarter way to work, optimizing creative before launch to reduce waste and maximize impact with your media spend across every channel from day one.” “Agentic advertising systems work best when they are powered by human truth and real business outcomes,” said Max Kalehoff, CEO of Adverteyes. “With our sales-validated creative intelligence embedded directly into Clinch’s Flight Control workflow, advertisers and agencies now can see instantly whether an asset is likely to capture real human attention and drive brand growth. Every ad creative should make your media investment work harder, and drive more sales.”