AI-generated interactive media platform Flam has recently closed a series B fundraising round worth $40 million with hopes to ramp up globalization efforts, R&D, and development of its infrastructure to handle the growing demand for interactive 3D and mixed-reality content experiences. Mainly intended for a total overhaul of the old-fashioned, non-changing digital advertising, Flam is a tool in the hands of major company brand marketers, adtech networks, and media editors for converting ordinary flat images or videos into interactive, immersive experiences on web, mobile, and social platforms. Through its advanced AI models and fast rendering capability, Flam allows marketers to generate dynamic campaigns that are tailored to each customer, without having to go through all the complicated coding stages which usually go and creating 3D content. As a result, Flame is capable of delivering campaigns that not only keep consumers engaged and occupied for longer periods, but also result in higher number of conversions across different digital consumer areas.
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Highlighting the company’s trajectory and mission, Shourya Agarwal, Founder and CEO of Flam, stated: “Flam is built on a simple observation. Content has moved in waves, from text to images to video, and every wave flowed one way, creator to viewer. We think interactive is the next default for the internet,” “The demand was always there. The technology wasn’t. We have made interactivity effortless to build and deploy at enterprise scale.” With this capital injection, Flam reinforces its positioning as a foundational operating platform for next-generation adtech and digital content creation, empowering global consumer brands to lead the migration toward immersive, AI-run media experiences.
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