Google announced that the helpful content upgrade will go live the following week. It tries to elevate user-generated content while devaluing that created exclusively for search engine optimization.
The helpful content update is site-wide in contrast to the most recent product review upgrade, which focuses on particular types of pages. That implies that it might have an effect on all pages. Another new signal that Google will employ to rank websites is introduced by the helpful content update.
This update adds a new ranking indicator that will have a negative effect on websites that produce a lot of content that has little value, adds little, or is not useful to searchers.