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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Nielsen, Amplitude, Zoom, Cadent, The Trade Desk and more!
Smartly Enhances Brand Pulse Real-Time Cross-Channel for Brand Measurement and Optimization
Intuit Mailchimp Unveils New Suite of Tools to Unlock Customer Data
Zoom unveils Virtual Agent 2.0 to power smarter, autonomous customer support via next-gen agentic AI
PubMatic and Classify Revolutionize Contextual Advertising with ContentGraph Integration
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Featured Articles
How to Build a Strong Customer Data Foundation to Unlock Truly Personalized Marketing
Optimizing PPC Campaigns Using Call Data in GA4
Why the Gartner Marketing Symposium/Xpo™ 2025 Is a Must-Attend for Leaders Shaping the Future of Marketing
Building Brand Loyalty Through Ecosystems: A Marketing Perspective
The Ultimate Framework for Measuring Marketing ROI in 2025
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Quick Bytes
Taboola Launches DeeperDive to Empower Publishers with AI-Powered Search
Amperity Launches Chuck Data, AI-Powered Customer Data Engineering in Databricks
Madhive Introduces Fraud-Free Guarantee to Safeguard Local Advertisers
HCLSoftware Unveils HCL Unica+, AI MarTech Platform for the Intelligence Economy
Penlink Launches VIA, A Generative AI-Powered Visual Intelligence Platform
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Featured Interviews
Metric-Focused Leadership: The New Playbook for Marketing Visionaries
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
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UserTesting Secures Patent for AI-Powered Custom Intent Labels
Sinch Expands Partnership with Verizon to Advance RCS Adoption
Adobe Unveils Experience Platform Agent Orchestrator to Power AI-Driven Customer Experiences
Sinch Named 2025 Adobe Digital Experience Unified Customer Experience Technology Partner of the Year
eGain Launches AI Agent for Contact Center, Revolutionizing Service Performance
CallMiner Launches AI-Powered Solution to Transform Customer Feedback Management
TTEC Digital Expands Partnership with Verint to Deliver CX Automation on Google Cloud
Joulica and Zoom Announce Partnership to Enhance Customer Experience With Integrated Journey Analytics
NICE Launches CXone Mpower Orchestrator to Deliver the First True End-to-End AI Automation in Customer Service
Afiniti Launches eXperienceAI in AWS Marketplace
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