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Material Launches Agile Insights Product, Material Spotlight, Offering Fast, Powerful Decision Guidance
GMS Launches Generative Response Ads, Pioneers Real-Time Conversations Within Ads with PH firm AdSpark
Appier unveils Generative AI integration across entire product suite to boost advertising, personalization, and data solutions
Claravine and Slalom Partner to Address Marketing Taxonomy & Metadata Challenges
Uniphore and Konecta Join Forces to Advance AI in Customer Experience and Digital Transformation
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Featured Articles
Strategies to Bolster Application Program Interface APIs into the MarTech Stack
Three Key Ways B2B Marketers Can Devise a Data Privacy Marketing Plan
How Businesses Can Leverage AI to Boost Their Social Media Marketing Efforts
How Brands Can Build Personalized Targeting in the Absence of Third-Party Cookies
Three Key Pitfalls of Omnichannel that B2B Marketers Must Address in 2022
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Quick Bytes
Sinch Reveals Elastic SIP Trunking for Scalable Business Communication
Microsoft Introduces AI Agents
Zuora Makes a Definitive Agreement to be Taken Over by Silver Lake and GIC For USD 1.7 Billion
HockeyStack Seamlessly Integrates with LinkedIn to Transform Ad Influence Measurement for B2B Marketers
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Verint, Cloudflare, Salesforce and IAB Tech Lab !
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Featured Interviews
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
The Urgency to Utilize Digital Experience Platform in 2022
Elevating Customer Experience with Digital Experience Platforms
How Brands can Deliver Seamless Customer Engagement Experience
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Data Cloud
Metazoa Enhances Snapshot with Salesforce Data Cloud Support, Pioneering Advanced Data Governance
MessageGears Partners with Snowflake to Launch Application in the Data Cloud
Canva Revolutionizes Personalization at Scale with Census in the Snowflake Marketing Data Cloud
Salesforce announced the public beta availability of Einstein Copilot
Snowflake Appoints Brad Burns as Chief Communications Officer.
data.world Integrates with Snowflake Data Quality Metrics to Bolster Data Trust.
Equilar Launches RainMaker, a Snowflake Native App, in the Data Cloud.
New Vector Database in Salesforce Data Cloud Will Power AI, Analytics, and Automation Using LLMs with Business Data for Use Across the Einstein 1 Platform.
Dun & Bradstreet and IBM Collaborate to Bring Trustworthy Business Insights to Fuel Responsible Generative AI Solutions Powered by watsonx.
Snowplow Launches Snowplow Digital Analytics as a Snowflake Native App, in the Data Cloud.
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