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News
The Relevancy Revolution: How Yobi and Rain’s Behavioral AI Alliance Challenges Traditional Programmatic Advertising
Pathformance and Reveal Enhance Advertising Measurement Capabilities
Sprinklr Launches Solution to Measure AI-Driven Brand Perception
The Trade Desk Appoints Sarah Gavin as Chief Marketing Officer, Executive Vice President
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Affinity, Comcast, Infidigit,Semrush, Synup, Cresta & More!
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Featured Articles
Digital Summit Denver 2026: Where Marketers Stop Guessing and Start Executing
Voice Search Marketing Strategies in 2026: How Brands Optimize for the Next Era of Search
CMO Guide to Implementing Artificial Intelligence: Building Smarter Marketing Strategies in 2026
2026 ANA Masters of B2B Marketing Conference: Where B2B Marketing Stops Acting Small
Cross-Channel Campaign Management in 2026: How Brands Deliver Unified Customer Experiences at Scale
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Quick Bytes
Pathformance and Reveal Enhance Advertising Measurement Capabilities
DoubleVerify Expands Brand Suitability Tools for Audio Advertising
Vidmob Launches Vidmob360 to Inject Creative Intelligence Layer Across AI Ecosystems
Comcast Advertising Partners with Affinity Solutions to Deliver Purchase-Based Precision to TV Campaigns
Decagon Launches Duet Autopilot to Introduce Self-Improving AI to Customer Experience
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Featured Interviews
Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
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2024
Brightcove named a leader in the Aragon Research Globe for Enterprise Video 2024’ Report
Box Announces Appointment of Steve Murphy, CEO of Epicor Software, to its Board of Directors
Kore.ai Named A Leader in Conversational AI For Customer Service, Q2 2024 Analyst Evaluation
SuccessKPI Wins American Business Award® for Achievement in Product Innovation for AI-Powered Quality Management Scoring Solution
Tvbeat Adopts Blockgraph to Power Programmatic Execution for Audience-Based Linear TV Advertising
Powering independent and attention-led live campaign optimisation: Amplified Intelligence launches new self-serve measurement tool
Salesforce Extends Generative AI Capabilities to Channel Sales Teams
CreativeX and Realeyes Join Forces to Launch AttentionX
Gen.video is a Two Time Silver Winner at the 2024 US Partnerships Awards for Outstanding Creative Work
Messagepoint Announces AI-powered Translation Accuracy
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