The Marketing Artificial Intelligence Conference (MAICON) 2025 returns as the global hub for marketers, strategists, and business leaders ready to transform the future of marketing through AI.
Organised by the Marketing AI Institute, this flagship event brings together world-class marketing professionals, AI experts, and innovators to explore how artificial intelligence is reshaping the marketing landscape, from automation and analytics to creativity and strategy.
Empowering the Future of Marketing with AI
Now in its latest edition, MAICON 2025 stands as the premier conference at the intersection of marketing and artificial intelligence, designed to help marketers understand, pilot, and scale AI-powered initiatives.
The event’s theme, ‘Marketing Transformed,’ reflects the growing role of intelligent automation, data-driven insights, and generative creativity in redefining how brands connect with audiences.
Through visionary keynotes, hands-on workshops, and peer-driven discussions, MAICON 2025 equips professionals with the tools and knowledge to thrive in an age of intelligent marketing.
What to Expect in 2025
Across three immersive days, MAICON 2025 delivers a comprehensive program featuring practical learning, strategic insights, and networking opportunities. Attendees can look forward to:
- Keynote sessions from global marketing and AI leaders
- Breakout tracks focused on applied and strategic AI adoption
- Hands-on workshops for marketers to build real-world AI solutions
- Networking lounges connecting peers, innovators, and AI vendors
- Live demos and product showcases from leading marketing technology providers
From practical implementation frameworks to visionary discussions, MAICON 2025 offers a 360° view of the future of AI-driven marketing.
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Key Themes and Learning Tracks
Applied AI for Marketers
Practical sessions demonstrating how to integrate AI tools for campaign optimization, personalization, and content automation.
Strategic AI Leadership
Discover frameworks for AI adoption, governance, and ROI measurement to guide enterprise-level transformation.
Generative AI and Creativity
Explore how generative tools are revolutionizing storytelling, brand design, and creative workflows.
AI Ethics and Responsible Marketing
Understand ethical considerations in AI-driven marketing, from data transparency to content authenticity.
Analytics, Data, and Measurement
Learn how predictive analytics and machine learning are transforming customer insights and decision-making.
AI-Powered Productivity and Workflow
Discover how marketing teams are using AI assistants, copilots, and automation to boost performance and efficiency.
Workshops and Immersive Learning
MAICON 2025 begins with pre-conference workshops on 14 October, offering marketers a hands-on opportunity to explore AI applications within their specific functions.
Workshops include:
- The AI Productivity Workshop – Learn how to boost individual and team output using AI-powered tools.
- AI Strategy Bootcamp – Build an organizational roadmap for AI adoption in marketing.
- Generative AI Lab – Experiment with text, image, and campaign generation models to enhance creativity.
These workshops provide step-by-step guidance and templates to help marketers turn AI concepts into practical solutions.
Networking and Community
Beyond its sessions, MAICON thrives on the exchange of ideas and collaboration. Delegates can connect through curated meetups, evening receptions, and community-led roundtables focused on shared learning.
Key networking highlights include:
- AI Marketers Networking Reception – an exclusive gathering for senior marketers and innovators
- Community Roundtables – focused discussions on AI adoption challenges
- Interactive Breakouts – peer-driven learning for marketers of all experience levels
MAICON’s collaborative environment fosters long-term professional relationships that extend beyond the conference.
Key Speakers
MAICON 2025 will feature more than 100 speakers representing the forefront of AI and marketing innovation.
Highlighted speakers include:
- Paul Roetzer – Founder & CEO, Marketing AI Institute
- Mike Kaput – Chief Content Officer, Marketing AI Institute
- Christopher Penn – Co-Founder & Chief Data Scientist, Trust Insights
- Katie Robbert – CEO, Trust Insights
- Kelly Peters – VP Marketing, Tomorrow.io
- Elli Plihcik – Director of Strategy Consulting, Demand Spring
Why MAICON 2025 Matters
In a rapidly evolving digital landscape, MAICON 2025 serves as the catalyst for the next era of marketing intelligence. It’s where marketers can:
- Gain actionable insights from global AI and marketing pioneers
- Learn how to adopt AI tools with measurable business outcomes
- Understand the ethical, creative, and strategic implications of AI
- Network with industry peers and technology leaders
- Transform marketing strategy through real-world AI implementation
From discovery to deployment, MAICON 2025 empowers marketing professionals to lead confidently in an AI-driven world. MAICON 2025 isn’t just another marketing event, it’s where creativity meets intelligence, and where marketers shape the future of innovation.
Explore the full agenda: marketingaiinstitute.com/maicon