Here is CMOFirst’s Weekly Roundup of the top news from global markets. In this fast-paced world, breaking down information helps readers grasp the nuances that follow the news.
In Video Advertising news this week…
Idomoo Launches Strata, the First AI Foundation Model for Layered Video
Idomoo has announced a revolutionary new foundation model in the field of AI, dubbed “Strata,” which is designed to enable the creation of layered and fully editable video content.
In Customer Experience news this week…
Vonage and ServiceNow Expand their Partnership
Vonage, announced the launch of its native integration with ServiceNow Voice, built on the ServiceNow AI Platform, embedding enterprise-grade voice and real-time AI capabilities directly into ServiceNow CSM and ITSM workflows for Vonage Contact Center customers.
In CRM news this week…
Klaviyo Expands AI Agents to Power the Autonomous B2C CRM
Klaviyo took the next step in bringing that vision to life with the introduction of Composer, a new agentic experience that generates, optimizes and recommends full marketing campaigns and flows from a single prompt.
In Content Management news this week…
Lilt Launches Assist: Autonomous AI Agent Set to Transform Global Content Operations
The enterprise artificial intelligence firm Lilt has announced a new autonomous AI agent called Assist that is intended for end-to-end global content programs.
In Analytics news this week…
Quantum Metric Launches Felix Agentic, the Autonomous Digital Experience Analyst
Quantum Metric, the leader in agentic digital analytics for the enterprise, introduces Felix Agentic, the always-on autonomous analyst.
In Programmatic Advertising news this week…
MiQ Acquires Adsmovil to Build Latin America’s Largest Independent Programmatic Platform
MiQ has announced that it is planning to acquire the Latin American business of Adsmovil, with the acquisition set to create the largest programmatic ad business in Latin America and enhance the company’s footprint in these emerging markets.
In Digital Advertising news this week…
Multiply Secures $9.5M to Scale Self-Learning Ads, Reporting Major Pipeline Gains for B2B Firms
Multiply, a company that uses AI for advertising, raised $9. 5 million from investors to develop self-learning advertising platform. That decision indicates increasing adoption of automated advertising solutions by businesses.
Article Of The Week….
Challenges of Digital Transformation for CMOs: Navigating Complexity in 2026
Chief marketing officers now handle more than just building public perception about their brands. The CMO role has transformed into operational and technical work which requires more public exposure than before. The brand architect must now function as an algorithm orchestrator whether they want to accept this new role or not.