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CMOFirst’s Weekly Roundup: Omneky, Highspot, Seismic, Clay, Intentsify, InMobi, Acoustic & More!
Direct Intent Activation: How the Clay and Intentsify Partnership Redefines Modern B2B Marketing
Butler/Till and iHeartMedia Complete Advertising Industry’s First Agentic Streaming Audio Campaign
Influ2 Launches MCP Server to Enable AI-Driven, Contact-Level ABM Campaign Execution
Rain Introduces Rainwell to Help Brands Adapt to Healthy Living Trends
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Featured Articles
The Intersection of Blockchain and Marketing Technology: How Blockchain Is Transforming Digital Marketing in 2026
Building a Resilient Marketing Strategy Post-Crisis: How CMOs Can Drive Sustainable Growth in 2026
Benefits of Integrating CRM and MarTech Platforms: How Unified Data Drives Smarter Marketing in 2026
Digital Summit Minneapolis 2026: The smartest room in marketing for what is now and next
Overcoming Data Silos with a Modern MarTech Architecture: A Blueprint for Unified Customer Intelligence in 2026
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Quick Bytes
Butler/Till and iHeartMedia Complete Advertising Industry’s First Agentic Streaming Audio Campaign
Wunderkind Ads Integrates with Amazon Publisher Services to Expand Premium Inventory Access and Boost Publisher Yields
Ignite Visibility’s Rallio Brings Revenue Intelligence to AI Marketing
Omneky Adds ChatGPT Ads to Its AI Advertising Platform
Diginex and Resulticks Execute Amended $1.05 Billion Deal to Form AI-Driven Customer Engagement
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Featured Interviews
Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
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Audio Advertising
SiriusXM Media and YouTube Forge Partnership on Exclusive Audio Advertising
fullthrottle.ai Expands Into Audio Advertising with Premium Inventory, Unified Measurement, and Streamlined Activation
Triton Digital Launches AdBuilder AI to Power Self-Serve Audio Buying
Amazon Ads and SiriusXM Media announce new programmatic audio offering through Amazon DSP
AdLib Media Group Integrates Audiohook to Unlock Performance-Based Audio Advertising
NumberEight Partners with Carbonatix to Elevate Programmatic Audio Advertising
Bauer Media Audio to launch audioXi in the UK
Triton Digital and Optable Join Forces to Make Identity Technology Available to Premium Audio Publishers
Narrative, Kargo’s Audio-to-Video Format, Unlocks CTV For Thousands of Brands
Triton Digital Partners With NOVA Entertainment to Revolutionize Audio Advertising in Australia
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