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CMOFirst’s Weekly Roundup: Discover the Most Recent News From Attentive, Apply, Captello, Precisely, DoubleVerify and More!
Snapchat Introduces Unified Attribution to Simplify Cross-Channel Campaign Measurement
Later Launches Creator AEO to Help Brands Optimize Visibility in AI-Driven Search Experiences
AppsFlyer Expands Modern Marketing Cloud With New Web Performance Measurement Solution
Samba TV Launches Project Gravity, an Independent Data Activation Platform for the Agentic Era
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Featured Articles
Marketing Cloud Solutions in 2026: How Enterprises Unify Data, Automation, and Customer Engagement
Data Science in Marketing: How AI-Driven Insights Are Transforming Customer Strategy in 2026
AI Powered SEO Tools in 2026 and the Rise of Intelligent Search
Gartner Marketing Symposium/Xpo™ 2026 London: Where CMOs Build What’s Next
Global Digital Marketing Conference London 2026: Where Strategy Meets Real-World Execution
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Quick Bytes
Later Launches Creator AEO to Help Brands Optimize Visibility in AI-Driven Search Experiences
Apply Introduces ACx, an Agentic Agency Model Redefining Modern Customer Experience Systems
GoTo Launches AI-Powered CX Platform to Unify Customer Engagement Across SMB Teams
Yext Expands AI Visibility Intelligence Platform With New Scout MCP and API Launch
Publicis Acquires LiveRamp to Strengthen AI-Driven Data Collaboration Capabilities
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Featured Interviews
Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
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Verint Sweeps Multiple TMCnet Customer Engagement Awards in 2023.
Keap’s Remarkable Performance Acknowledged in 264 Winter G2 2023 Reports.
New Vector Database in Salesforce Data Cloud Will Power AI, Analytics, and Automation Using LLMs with Business Data for Use Across the Einstein 1 Platform.
SutiSoft’s Enhanced eSignature Solution with WhatsApp Integration and Cutting-Edge Features Transforms Business Workflows.
Pegasystems Named a Leader in Gartner® Magic Quadrant™ for the CRM Customer Engagement Center for 11th Consecutive Time.
Brevo Acquires WonderPush and Octolis.
Daniel Martin Joins Pipedrive as VP of Customer Experience.
Kustomer Unveils KIQ Customer Assist: A Next-Gen AI Customer Service Bot Driving Business Efficiency by 45%.
Bridging the Tech Divide: Impartner’s Orchestration Studio Unites Your Stack with Data Harmony.
Optimove Announces Winners of Annual Heptagon Awards for CRM Marketing Excellence.
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