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News
The Relevancy Revolution: How Yobi and Rain’s Behavioral AI Alliance Challenges Traditional Programmatic Advertising
Pathformance and Reveal Enhance Advertising Measurement Capabilities
Sprinklr Launches Solution to Measure AI-Driven Brand Perception
The Trade Desk Appoints Sarah Gavin as Chief Marketing Officer, Executive Vice President
CMOFirst’s Weekly Roundup: Discover the Most Recent News From Affinity, Comcast, Infidigit,Semrush, Synup, Cresta & More!
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Featured Articles
Digital Summit Denver 2026: Where Marketers Stop Guessing and Start Executing
Voice Search Marketing Strategies in 2026: How Brands Optimize for the Next Era of Search
CMO Guide to Implementing Artificial Intelligence: Building Smarter Marketing Strategies in 2026
2026 ANA Masters of B2B Marketing Conference: Where B2B Marketing Stops Acting Small
Cross-Channel Campaign Management in 2026: How Brands Deliver Unified Customer Experiences at Scale
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Quick Bytes
Pathformance and Reveal Enhance Advertising Measurement Capabilities
DoubleVerify Expands Brand Suitability Tools for Audio Advertising
Vidmob Launches Vidmob360 to Inject Creative Intelligence Layer Across AI Ecosystems
Comcast Advertising Partners with Affinity Solutions to Deliver Purchase-Based Precision to TV Campaigns
Decagon Launches Duet Autopilot to Introduce Self-Improving AI to Customer Experience
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Featured Interviews
Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
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May 2025
NICE and ServiceNow Announce Strategic Partnership to Deliver AI-Powered Customer Service Fulfillment Across the Enterprise
Sigma Welcomes Fred Studer as Chief Marketing Officer, Sets Sharp Focus on Dynamic Platform Expansion
LoopMe Expands Global Partnership with Reveal Mobile to Enhance Out-of-Home Brand Lift Measurement
Talkdesk Unveils Utilities Experience Cloud™ to Redefine Customer Engagement for Utility Providers
Recraft Raises $30M Series B to Bring Creative Quality and Brand Control to Generative AI Design
The Trade Desk Launches European Unified ID on Snowflake Marketplace to Enrich First-Party Data and Improve Addressability on the Open Internet
GoTo Unveils 100+ Next-Gen Omnichannel and AI Features to Elevate Communications for SMBs
StackAdapt Launches Integrated Email and Data Hub, Bridging Martech and Programmatic Advertising Under One Platform
Industry-Leader Reveal Introduces Benchmarks for Out of Home Advertising Campaign Performance
OpenX Sets Strategic Biddable CTV Partnership With Tubi in the UK
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