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CMOFirst’s Weekly Roundup: Pipedrive, PubMatic, Stensul, ZoomInfo, Plume, Snapchat, ServiceNow, LiveRamp & More!
Breaking the Dashboard Barrier: Snapchat Launches Official Ads MCP Server to Bring AI Agents into Campaign Management
Nielsen to Acquire DoubleVerify, Reshaping Media Intelligence
Wunderkind Partners with Cordial to Integrate Autonomous Marketing and Cross-Channel Customer Engagement
EZ Texting Launches AI Assistants for SMS Marketing: Send texts, run campaigns using ChatGPT, Claude or any famous AI Tool
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Featured Articles
Benefits of Integrating CRM and MarTech Platforms: How Unified Data Drives Smarter Marketing in 2026
Digital Summit Minneapolis 2026: The smartest room in marketing for what is now and next
Overcoming Data Silos with a Modern MarTech Architecture: A Blueprint for Unified Customer Intelligence in 2026
Affiliate Summit East 2026: Where the Partnership Universe Actually Comes Together
The Role of Machine Learning in Personalized Customer Journeys: Driving Smarter Engagement in 2026
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Quick Bytes
Nielsen to Acquire DoubleVerify, Reshaping Media Intelligence
Pipedrive Acquires Outfunnel to Unify CRM and Marketing Automation
LiveRamp Expands Cross-Media Intelligence to Measure Meta and Multi-Channel Campaign Performance
DriveCentric Launchs AI-Powered Service CRM
Mitgo Ventures Launches Publisher Investment Program to Back Affiliate Marketing Businesses
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Featured Interviews
Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
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Marketing
Louise Pentland to Join Roku as SVP and General Counsel
IntelePeer Introduces SmartCommunicator™ for Microsoft Teams
Mobiquity Technologies and Adfuel Announce Strategic Collaboration to Advance Growth
Mather Economics and InsurAds Announce Strategic Partnership to Supercharge Publisher Revenue Optimization
Capacity Deepens Voice and Contact Center Capabilities with Two Acquisitions
Versus Announces Seamless Ads, Empowering Brands to Connect with Audiences Through More Personalized, Engaging Content
Sinch Launches “Customer Connections” Resource Hub to Empower Omnichannel Marketers
Zappi Announces Strategic Partnership with Woxi, Further Fueling Product Innovation Through Connected Insights
BlueConic Acquires Jebbit, Redefining CDP Space
Omnicom Launches ArtBotAI, Offering Clients the Industry’s Most Powerful Creative Engineering Solution
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