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CMOFirst’s Weekly Roundup: ChatGPT, ActiveCampaign, Twilio, FreeCast, Iterable, Modulate, EX.CO, and More!
ActiveCampaign Lets Marketers Bring Google Ads, LinkedIn, Webflow, Airtable, and Any Tool They Use Into Active Intelligence
Iterable Opens Its Platform to Claude, ChatGPT, and Cursor With a Hosted MCP Server
EX.CO Launches AI Analyst to Help Customers Pull & Analyze Performance Data
IAS Brings Total Media Quality Coverage to CapCut and TikTok’s Advertising Experiences
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Featured Articles
Brand Visibility in ChatGPT: How Businesses Can Improve AI Search Presence in 2026
Creator Marketing Measurement in 2026: How Brands Track Campaign Performance and Prove ROI
How to Migrate to a New Marketing Automation System: A Step-by-Step Guide for 2026
Accelerating Digital Transformation Through Agile Marketing: Strategies for Business Growth in 2026
CMO Summit London 2026: How AI Is Reshaping Marketing Leadership and Growth
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Quick Bytes
Haus Partners with OpenAI to Drive Geo-Based Incrementality Testing for ChatGPT Ads
MessageGears Elevates Warehouse-Native AI with MCP Agent-Ready APIs and Embedded Predictive Models
Kantiv Introduces AI Agents to Transform AEC Marketing Workflows
Treasure AI Launches Personalization Studio for Real-Time Web Experiences
Emplifi Expands Autonomous CX Platform With New AI Innovations
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Featured Interviews
Women in Marketing. Episode 3. feat. Pooja Dey Director of Product Marketing @ Sage & Kavita Patel @ Way Media
Women in Marketing. Episode 2. feat. Rachel Roundy Fmr. Sr Global Demand Generation Manager- Revenue Marketing @ Intel & Kavita Patel @ Way Media
Women in Marketing. Episode 1. feat. Aditi Uppal @ Teradata & Kavita Patel @ Way Media
Paving the Way for The New Wave of CMOs
Metaverse Creating Opportunities for B2B Marketing
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Agentic AI
Ciklum and NiCE Partner to Bring Agentic AI to Enterprise Customer Experiences
8th Digital Marketing, Advertising & Technology Conference 2026: Building the Agentic Marketing Enterprise
Innovid Integrates Meta Ads MCP into NIVO to Drive Conversational Agentic AI Across Social Campaigns
WRITER Unveils Palmyra X6 and Harness Upgrades to Scale Enterprise Agentic AI
Observe.AI Secures Multi-Year Strategic Collaboration Agreement with AWS to Scale Agentic AI Across Enterprise Customer Experience Operations
NiCE Extends Its AI-Powered Customer Experience Solution to AWS European Sovereign Cloud
RingCentral Expands AIR Pro with Agentic AI Capabilities Across RingCX
CallMiner Puts Human Oversight at the Heart of Real-Time Agentic AI Guidance for Contact Centers
Alvaria Integrates Parloa to Empower Enterprises with Compliant, High-Performance AI Agents for CX
Nexxen Expands AI Capabilities with MCP and Agent-to-Agent Integrations
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